5 reasons your property isn’t getting bookings

It’s summertime and vacation rental websites are getting a lot of traffic. Still not getting bookings for your apartment or cottage? Here are the five most common mistakes.

  1. The property title isn’t standing out enough.

    The first thing people see is the title. Try to think of the highlights of your property and put them in one sentence. For example, ”Beautiful two-room apartment with seaview” or ”Modern & trendy city studio”.

  2. Your photos are unattractive or blurry.

    Even the most beautiful property might look suspicious with low-quality pictures. Focus on resolution and picture size. Ask for your friends’ honest opinion – are the pictures doing any justice? If not, think about hiring a professional photographer, which will surely pay back in the long run.

  3. Your profile is incomplete.

    Both your property information and your personal information should be detailed enough and give a reliable impression. Remember that your profile picture should represent you, not the property or your pet. Pay attention to the basics and make sure to communicate where the apartment is situated, how many people it can accommodate and what are some of the nearby activities, for example.

  4. Pricing does not compare well to competition.

    Aim at being objective when you evaluate the standard and location of your apartment. How much would you be willing to pay for it yourself?

  5. You’re communicating too slowly.

    Most travelers want to get an instant response when they require more information or are looking to make a booking. They will certainly choose another host if you don’t get back to them in 24 hours.