Lars-Petter Ulvesli to drive Forenom’s corporate long-stay growth in Norway

Lars-Petter Ulvesli started as Country Director for Forenom Norway on 1 November 2026. He joins from Avavi AS, which developed into a healthy business under his leadership as Managing Director. He now brings to Forenom experience that combines finance, business management and operational leadership.

Press release 3.11.2026

Lars-Petter will lead Forenom’s business in Norway, where the company offers more than 700 serviced apartments in several cities. Forenom’s strategy is focused on the fast-growing market for corporate long-stay accommodation. The company houses the people behind projects that keep society running, from defense and green energy to data centers and infrastructure, with accommodation that flexes as project plans change.

Lars-Petter began his career in finance in the Norwegian Armed Forces, before moving into CFO roles at Kaffebrenneriet and Rental Group. At Rental Group, he progressed from financial management to Managing Director of Rental Group Ekspert.

“In Norway, our next phase is about strengthening our position in corporate long-stay accommodation. That calls for a leader with a firm grip on both the numbers and the day-to-day business. With Lars-Petter leading our Norwegian business, I am confident we are well placed to succeed,”says Jussi Saarinen, CEO of Forenom Group.

Jussi Saarinen, CEO Forenom Group
Lars-Petter Ulvesli, Country Director, Forenom Norway

“What attracted me to Forenom was its strong business concept, clear ambitions and the opportunities in the Norwegian market. I see great potential in the business and want to contribute to its further development. I look forward to getting to know the team, learning from their experience and building on the knowledge and strengths already within Forenom as we continue developing the Norwegian business together,” says Lars-Petter Ulvesli, Country Director, Forenom Norway.

Forenom offers more than 700 serviced apartments across Norway.

More information:

Lars-Petter Ulvesli, Country Director, Forenom Norway
+4797637553, lars-petter.ulvesli@forenom.com

 

Jussi Saarinen, CEO, Forenom Group 
+358442106864, jussi.saarinen@forenom.com

 
For other press inquiries, please contact media.inquiries@forenom.com.

About Forenom: 
Forenom has grown from a Finnish operator into a leading provider of business accommodation solutions in Northern Europe. Its portfolio includes around 9,000 furnished apartments and extended-stay accommodation units across the Nordics and Germany, supported by more than 30 local offices and a team of approximately 500 professionals. Forenom’s turnover was EUR 160 million in 2025. For more information, please visit forenom.com.